MY SERVICES

I help fashion and lifestyle brands, platforms, and publications craft meaning, not just content.

With a background in fashion’s digital landscape and a strong editorial voice, I bring both business insight and creativity to the table — whether you need sharp cultural content, trend-savvy strategy, or narrative-driven content.

  • My work is rooted in a transparent perspective and thought-provoking narrative that interprets and translates storytelling into editorial content from a cultural point of view.

    WHAT I OFFER:

    • Trend analysis and runway coverage

    • Culture and identity articles

    • Interviews and profile pieces

    *View my writing portfolio for fashion takes and cultural takes

    Services are offered in: English, Italian, Spanish

    • Product descriptions and lookbook copy

    • Website / About copy

    • Brand storytelling for campaigns, launches, and press releases

  • For designers, e-comm brands and boutiques, and creatives building fashion-forward experiences.

    • Tone Positioning and identity development

    • Tone of voice guidelines

    • Audience-first storytelling

    • Digital strategy development

    • Content calendar & editorial concepts

    • Campaign messaging & art direction collaboration

    • Social media content storytelling (Reels, TikTok, IG copy, visual strategy)

    For emerging designers, concept stores and fashion platforms

  • For fashion, beauty, and cultural brands seeking thoughtful visibility and a unique narrative voice.

    • Sponsored Reels or TikToks: Commentary-led content that unpacks campaigns, collections, or fashion moments with cultural relevance.

    • Editorial Integrations: Brand mentions or sponsored features in my Substack newsletter, website and IG content, tied to broader fashion stories.

    • Campaign Analysis: Videos or written breakdowns that decode a brand’s creative vision for audiences who value depth.

LET’S WORK TOGETHER

Interested in working together? Fill out some info and I will be in touch shortly!