FASHION TAKES
Is The Row low-key Referencing Martin Margiela?
FASHION TAKES, FASHION WEEK
Is The Row low-key Referencing Martin Margiela?
FASHION TAKES, FASHION WEEK
FASHION TAKES, FASHION WEEK
From Beauty to Intimacy: Alessandro Michele’s Radical Take on Valentino's Heritage
FASHION WEEK, FASHION TAKES
From Beauty to Intimacy: Alessandro Michele’s Radical Take on Valentino's Heritage
FASHION WEEK, FASHION TAKES
FASHION WEEK, FASHION TAKES
Sugarless Takes: PFW Day 4 Full Meal List
FASHION WEEK
Sugarless Takes: PFW Day 4 Full Meal List
FASHION WEEK
FASHION WEEK
Sugarless Takes: PFW Day 3 — Debuts and PR Choices
FASHION WEEK
Sugarless Takes: PFW Day 3 — Debuts and PR Choices
FASHION WEEK
FASHION WEEK
This is Why Alaïa Crafts Women's Confidence
FASHION WEEK
This is Why Alaïa Crafts Women's Confidence
FASHION WEEK
FASHION WEEK
Queer Fashion Beyond Aesthetics: Interviewing Lorenzo Seghezzi
FASHION TAKES, FASHION WEEK
Queer Fashion Beyond Aesthetics: Interviewing Lorenzo Seghezzi
FASHION TAKES, FASHION WEEK
FASHION TAKES, FASHION WEEK
Prada is for the “Esaurita” Woman
FASHION WEEK, FASHION TAKES
Prada is for the “Esaurita” Woman
FASHION WEEK, FASHION TAKES
FASHION WEEK, FASHION TAKES
Gucci Without a Creative Director: A Symbol of Resilience or Uncertainty?
FASHION TAKES, FASHION WEEK
Gucci Without a Creative Director: A Symbol of Resilience or Uncertainty?
FASHION TAKES, FASHION WEEK
FASHION TAKES, FASHION WEEK
Remember When Simone Rocha re-worked her own nostalgia for her FW25 Collection?
FASHION WEEK, FASHION TAKES
Remember When Simone Rocha re-worked her own nostalgia for her FW25 Collection?
FASHION WEEK, FASHION TAKES
FASHION WEEK, FASHION TAKES
Wait, wasn't gorpcore dead already?
FASHION TAKES
Wait, wasn't gorpcore dead already?
FASHION TAKES
FASHION TAKES
Luxury Fashion’s Crisis: Why Creative Talent Isn’t the Real Issue
Luxury Fashion’s Crisis: Why Creative Talent Isn’t the Real Issue
Kidsuper continued Louis Vuitton FW23
FASHION TAKES, FASHION WEEK
Kidsuper continued Louis Vuitton FW23
FASHION TAKES, FASHION WEEK
FASHION TAKES, FASHION WEEK
Sacai Men’s FW25: Desert dunes Meet Winter Realities
FASHION TAKES, FASHION WEEK
Sacai Men’s FW25: Desert dunes Meet Winter Realities
FASHION TAKES, FASHION WEEK
FASHION TAKES, FASHION WEEK
Kiko Kostadinov’s FW25 SHOWS HIS PERSONAL VERSION OF THE MEANING OF AVANT-GARDE
FASHION TAKES, FASHION WEEK
Kiko Kostadinov’s FW25 SHOWS HIS PERSONAL VERSION OF THE MEANING OF AVANT-GARDE
FASHION TAKES, FASHION WEEK
FASHION TAKES, FASHION WEEK
Willy Chavarria Brought Chicano Culture During Paris Fashion Week
FASHION WEEK, FASHION TAKES
Willy Chavarria Brought Chicano Culture During Paris Fashion Week
FASHION WEEK, FASHION TAKES
FASHION WEEK, FASHION TAKES
Lemaire FW25: Proof That Simplicity Will Always Win
Lemaire FW25: Proof That Simplicity Will Always Win

Sugarlesscoat is basically me in a name—I don’t sugarcoat things. I love diving deep into fashion, but I’m not here to just make things look pretty. I want to explore the raw, complex, and sometimes messy stories behind it all.

Sugarlesscoat is basically me in a name—I don’t sugarcoat things. I love diving deep into fashion, but I’m not here to just make things look pretty. I want to explore the raw, complex, and sometimes messy stories behind it all.

LATEST CONTENT

@aimeelouwood wore @ahluwalia at the Met Gala and we love her for that. #metgala #metgala2025 #dandyism #blackstyle #emergingdesigners #ahluwalia
Anna Wintour vibing awkwardly to Ain’t No Mountain High Enough at the Met Gala was not on my bingo card, but I’m here for it! Go Anna 👯‍♀️👯‍♀️ #annawintour #metgala #metgala2025
Whatever happened to Emporio Armani’s editorial soul? Found two old @emporioarmani magazines from the 90s and it made me think about how brands used to build real narratives... before everything became about logos and marketing in the 21st century. Do you think a brand can ever really get its original essence back? Read the full article on my Substack! #emporioarmani #ea7 #giorgioarmani #armani #armaniexchange #fashionmagazines #fashionmag #editorial
I analyzed Lady Gaga’s Coachella performance into 5 acts—or parts, as you prefer. This is the last video of my analysis and it includes ACT IV: Vulnerability vs Performance and ACT V: Gaga’s reaffirmed legacy. Thank you @ladygaga for keeping me busy for days and obsessed about your art. I loved analyzing and writing about this cultural moment. See you in your tour 🫶🏻 #ladygaga #mayhem #coachella #ladygagacoachella #gagachella #ladygagafans
Breaking down Lady Gaga’s Coachella performance into 5 acts—or parts as you prefer. This is ACT III: MAYHEM’S VISUALS @ladygaga #ladygaga #coachella #coachellavalley #gagachella #mayhem #mayhemtour
Breaking down @ladygaga ‘s Coachella performance in 5 acts—or parts, as you prefer. Yes, I’m obsessed, don’t ask. This was a cultural moment we will continue to talk about for years. Act II: Gaga’s Language of Fashion #ladygaga #coachella #fashion #gagachella #gaga #mayhem #alexandermcqueen #mugler
Breaking down Lady Gaga’s Coachella Mayhem Performance into 5 Acts—or parts, as you prefer. ACT I: The Performance as Opera I’ll be back with Act II🩸 #coachella #ladygaga #ladygagacoachella #gagachella #gaga #mayhem
@gucci ‘s Bamboo Encounters at Milan Design Week brought together artists, architects, and designers in a 16th-century cloister — all rethinking bamboo, the most resilient natural material (like the brand). Highlights: Nathalie Du Pasquier’s textile screens, Dima Srouji’s sculptural baskets, the back studio’s quiet critique on fast design, and a nostalgic final room by the Kite Club. A show about memory, material, and where design might be headed. #gucci #milandesignweek #designexhibition #contemporarydesign #sustainablematerials #salonedelmobile #fuorisalone #design
There are two types of people and a third that go to Milan Design Week / Fuorisalone / Salone del Mobile Some people fail to understand that it takes months if not almost a year to plan most of the installations you see during Milan Design Week. The least we owe to these artists is to read their press releases and try to understand the events and exhibitions. #salonedelmobile #milandesignweek #designweek #design #fuorisalone